Is this service for you?
Experienced marketers or hoteliers, who feel they have reached a plateau in their email marketing performance and need an injection of fresh thinking from outside their own company.
Most of us understand the power of email, and we all like the low cost factor compared to traditional mailings.
Writing an email is one thing, delivering them through the ever changing Spam filters' jungle is another.
How to ensure that your emails are being read and understood?
Eyes2market knows the European travel industry, its key players and their needs.
Permission based emails, segmented by readers interest, because Eyes2market's field sales people are constantly in touch with travel buyers.
This means, the UK travel industry wants to hear from us.
Our email campaigns achieve high opening rates, click through rates and deliver call to actions.
Why?
We simply are travel marketers who understand how to integrate offline thinking with online actions.
Because our sales professionals know what UK travel agents, tour operators, meeting planners and corporate buyers expect.
It may have an impact on your business if it has not already done so, but SMART BUSINESSES KEEP MARKETING during economic downturns.
One of the biggest mistakes business owners make during periods of economic slowdown is to cut back on marketing and advertising. Instead the marketing efforts now need to be more focused. The relationships you have with your customers matter even more.
Email is an extremely efficient and inexpensive channel for customer focused marketing.
The Direct Marketing Association (DMA) recently released a report showing that email marketing had the highest Return on Investment (ROI) of any direct marketing channel, earning an amazing $45 for every dollar invested.
In an environment where prices are being slashed, email is a low cost way to keep your brand and your product offerings in front of your customers.
You need to employ a strategy that will make every email count. Don't simply increase the frequency of your emailing. This will only lead to more unsubscribes, list fatigue, less clicks and maybe even less revenue.
Talk to us - Telephone UK ++ 44 (0) 208 328 0650
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